Week 9 EOC: Creative Content

For my creative content, I will be doing an television ad. It will be different than others yet have certain 'points' where people will easily be able to associate that ad with the success of the KIA Soul's ads. The KIA soul models have been connected to the series of hamster themed car commercials, a commercial that has was viral, catchy, funny, and attractive to a wide ranged audience. The KIA Soul, as popular as it is (and continues increase in popularity), is founded from an automobile company that is not as known as competitors such as the Toyota and Honda car companies. An eye catching television advertisement that will show up on major social media networks as well as popular television channels. A slogan that continues to grab the attention of the general consumer market (young and old consumer). Something to create a hype of not only this specific model but the company itself, its increasing reputation and recognition in design, quality, and reliability. So taking this challenge, the commercial will have to keep the key element that made the hamster series so popular. The company's motto: "The power to surprise". This ad will appear in websites, mobile advertising, and on social networking applications (YouTube, Facebook, Twitter, and Instagram).